Dale Sveum is the name for the Cubs
He loves his bike, has large tattoos on his hands and once got thrown out of the dugout - as a sparring coach - after the game in 2009. And, according to the Milwaukee media guide, he goes on prozvischu''Nuts.''

And if you even know that much about Dale Sveum, you are far ahead of the guy who was his boss the last six years.

''His nickname of "Nuts"?''Brewers general manager Doug Melvin said. ''I'm not touching that one.''

As for what the manager he can be in Chicago - and what chance he has control over all three years of his new contract Cubs, and even more in 2015 version - good luck putting that on the basis of poor track record and reputation of the underdeveloped.

Which, of course, was a big part of the moment when the new team president Theo Epstein and the new CEO Jed Hoyer took his first big recruitment process a few weeks ago.

Not counting the one year tenure of Mike Quade, new Cubs manager present at the press conference on Friday, marks a significant and intentional destruction of more than a decade of strong voice, experienced and well-known managers on the North side (from Don Baylor in Dusty Baker and Lou Piniella).

Sveum, Brewers hitting coach, who spent 2004 and 2005, with Epstein and Hoyer, the Boston Red Sox "third base coach, has exactly 12 games of the regular season, big-league experience in management of (plus four games in the first round playoff loss) in 2008.

And it's more than most candidates who were interviewed. What fits under the new organizational philosophy, Epstein, which requires the manager to be part of the existing vision, not handed over the keys to drive a new direction.

Whatever Sveum traits are valued most by the bosses going into this job — a self-proclaimed ‘‘stoic’’ exterior, an active and open mind for outside-the-box thinking and analysis, or the kind of character-under-fire impression he made handling criticism in Boston — the bigger idea involves the way he’s able to incorporate the Epstein-Hoyer plan and grow into his role in the organization.

In other words, if this is the right guy for the job, Hoyer and Sveum become what Epstein and Terry Francona had for eight years in Boston (ring included).

Or will they try again with someone else.

Sveum, 48 next week, has, if nothing else, demonstrated the ability to handle pressure and control in short stretches in Boston and Milwaukee.

In his first big-league coaching - manning third base in quaint Fenway Park - he came under fire for repeated poor decisions on plays at the plate.

But those in the club, we describe a man who never hid from the media and respond to every criticism, even if the answers are not always perfectly refined.

''The fact is, when I was recognized as the third base coach, you have carefully,''he said earlier this month, when a job interview in the Red Sox manager. ''I'm glad that was scrutinized for aggressiveness, rather than passive. I am not a passive person. I am very aggressive person and always have been.''

On the other hand, Sveum, said to be a calming influence at the club Brewers, when he suddenly asked to replace Ned Yost a good friend in 2008 with 12 games left in September, which was in full collapse.

''The first day he got the job, he brought all of us individually and told us what he expects of us,''infielder Bill Hall said the Milwaukee Journal-Sentinel, that fall. ''Then we had a team meeting, and he told everyone that this team was capable of doing. We just went from there. Everyone was more relaxed.''

Brewers went 6-5 during those first 11 games and faced new to Milwaukee on the last day of the season, connected with the New York Mets for the wild card lead.

Sveum left a simple message scrawled on the board of the club,''Give them ad''-phrase his late father liked to use and one that is part of a tattoo on his arm.

Brewers beat Cubs then, to conclude its first playoff berth since 1982.

''When I saw him managing Milwaukee in 2008, he did all the right steps, and I knew how the players enjoyed playing for him,''said Cubs bench coach Pat Listach, a good friend Sveum as they were Brewers teammates 20 years. ''I do not know any player who does not like playing for him. Even [when Listach coached at Washington], I had some players he had in Double-system in Pittsburgh, and they all said the same thing.''